We have grown up to mostly understand videos as a source of entertainment and more than 60 percent of consumers still purchase products that have successful graphic-based advertising. When you look at these two factors together, it is easy to believe that entertaining and informative videos can be a great way to direct your training audience towards your preferred goals. Looking at still images over a long training period is certainly monotonous and boring for learners, especially for younger people who are regularly accessing fast and trending video streaming services on their mobile devices. Even advertising videos now look more like educational videos. Thus, videos offer more attention grabbing instances for your audience, increasing your engagement level with them.
If you are looking at mobile learning or eLearning solutions to develop training content for your audience,
where the learners would most likely not be assisted by the facilitator, then your training content needs to convey your word exactly how you want it to be conveyed. Since, eLearning or mobile learning offers no chances for learners to learn underlying points, videos offer a great way to call out your content through scenarios that highlight the knowledge and the situations where the audience might apply them.
Finding still images that suit your content may not always be feasible. Video production involves techniques that can help you create unconventional or unavailable graphics, building completely fresh or custom training content for your training requirement. To add to this, video animation techniques will help you make the graphics more engaging for the current internet savvy audience. Creating content is now as important as finding trainer or teacher who can deliver a memorable training experience. Your training instantly becomes an audience favorite when you take up relevant examples that relate to your audience and give them the convenience to access the training at their suitable time. This ease of use and modern approach towards building a relationship with your audience can convert even the laziest of your audience to participate or engage with your content
So, one may ask how or where does video production match their desired training content. It’s easy to analyze if creating a video will be effective for your training content or not. If your content is audio-visual, demonstrative, can be conveyed through a scenario or conversation, requires multiple supporting graphics or animation and is of a short duration, then a video production can certainly make your content more engaging. Videos make a great way to engage both audio and visual leaners in your team and can certainly be a source of topics for post-training discussions that will help to share relevant views and opinions.
We live in a world driven by digital advertising and mobile media. And thus, many businesses now choose video-based learning as a primary method for their content delivery. Videos are easy to operate, distribute and advertise. These advantages make them a really cost effective method for content delivery.
We offer high-quality video development compatible with your productivity devices in the following modules:
- Business process/results/updates videos
- How-to/Instructional videos
- 2-D/3-D animated videos
- Documentary-quality montage videos
- Social media videos
- Digital advertising videos